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We’ll make your business shine

We shine the light on your business by marketing its full potential and letting the world see what you have to offer in full, stunning colour. Bright Light Marketing are specialists in Traditional & Digital Advertising including print, graphics, television, radio, production, SEO, websites, social media, billboards, creative concepts, marketing plans and more! We hit the mark, making your business shine.

Bright ideas are everywhere

But what does it take to make your business shine & market above your competitors?

Bright Light Marketing is a boutique traditional and digital marketing firm based in Mackay, QLD, with a broad range client base spanning the length and breadth of regional Australia.

Karen Thompson, managing director of Bright Light Marketing, has over 30 years’ experience in the media/advertising agency industry. Karen has gathered a team of talented marketing professionals with extensive experience in radio, television, print, websites, SEO, social media, Google ads, graphics, production, creative marketing and so much more. Our passion is to deliver a tailored, targeted approach to maximise success with every campaign or service.

Our clients are our focus! We take the hard work out of marketing so you can focus on your business, saving you time and money!

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Are you ready to work with industry leading marketing experts?

At Bright Light Marketing, we offer a comprehensive range of traditional and digital marketing, and advertising services with independent, personalised advice designed to achieve the highest quality results for our clients. We provide a full suite of strategic services focused on delivering success with each and every campaign.

We’ll illuminate your business’ potential. We give you access to the highest-calibre media and marketing specialists – all of whom are experts in their respective fields. Whether you are looking at traditional media or digital, we are your one-stop-shop for anything marketing related!

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We target. We strengthen. We work for you.

We know each business is unique and each has its own set of requirements. At Bright Light Marketing, we work closely with our clients to satisfy their needs and showcase to their audience what it is they do best. Our portfolio covers just a sample of our work across the gamut of industries we serve. Some of our happy clients include DGH, Queensland Training Solutions, Whistunday Wealth, and many more

View our portfolio

An exceptional marketing experience tailored to you

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Custom Built Websites

Big or small, we have the capability to digitally transform the way you do business online. From e-commerce to landing pages, all our work is designed to convert and automate your sales process. See our website examples

Captivating Radio Advertisements

With 1,880,400 Regional Queenslanders tuning in every week, a 95% Population Reach and Mackay reach of 138,510, radio is one of the most cost-effective forms of traditional media marketing we have to offer! Have a listen to some of our ads here

Social Media Management & Marketing

Sit back and relax as we create a bespoke social media content planner on a month by month basis. Learn more about our social media management packages here.

Graphic Design

Refresh your branding and get heads turning with custom graphic design artwork. Whether it be a brochure, signage, logo design, business cards, or an entire branding pack, we have you covered. Go to our Graphic Design page here

Some of our marketing clients

What’s NEW?

Digital Marketing

Maximize Your Online Presence with Instagram’s New Bio Link Feature

Exciting news for all Instagram users - the platform has just released a new feature…

Understanding SERPs: What They Are and How They Impact Your Website’s Visibility

Search Engine Results Pages, or SERPs, are the pages that display search engine results for…

Google’s Latest Update: Easier Verification for Googlebot and Improved Website Indexing

Google has recently updated its Googlebot verification documentation, which will affect how websites are crawled…

“Karen and her staff are very professional and have a very relaxed approach, which makes it a very comfortable and pleasant experience when doing business with them. I highly recommend Bright Light Marketing to anyone looking to take their business to the next level.”

Dave HackettGeneral Manager | DGH

“Karen is very approachable, nothing is a problem and she’s always accessible. The Bright Light Marketing team do all they can to take the marketing burden off me so I can concentrate on my business. Karen’s extensive experience in the media is evident. Having an advertising agency means I don’t need to deal with lots of media – saving me time.”

Clint GralowBullet Bikes Superstore | Owner/Manager

“I’ve been working with Karen from Bright Light Marketing for over 12 months now and I can honestly say it’s been one of the best moves the Dealership has made.”

Brad DoolanPromotions & Marketing | North Jacklin Mackay

“We rely on Bright Light Marketing to take the hassle out of all of our strategic marketing. We know we can trust that our advertising, marketing planning and strategic direction is well looked after by professional we can easily communicate with, and trust. Glenis is experienced, skilled and highly professional and I am comfortable talking to her about all manner of issues, ideas or challenges we might have. I couldn’t recommend the Bright Light Marketing team highly enough.”

Kate MorrissyWhitsunday Anglican School

“For an event of this scale and the way we have seen it grow, we need to know we have the right people on our team. That’s why we trust Bright Light Marketing. They just get what we are about. We can talk to them, we can go to them and know they will have a solution and they take the time to make sure we are completely happy with what’s planned. The Classic is a big event and there are so many moving parts, so knowing our advertising and marketing is all looked after is a huge weight off our shoulders.”

Russ McCabbinOrganiser | Bowen Family Fishing Classic

Are you ready to add a little marketing spark to your business?